Vol. 7 No. 1 (2019): Vol 7, Issue 1, February 2019

Articles

• Consumer Purchase Behavior: Potential Markets in Argentina for Brazilian E-Book Retailers

  Mathias Freire de Carvalho, Murillo de Oliveira Dias

  1-25

  • PDF
• Optimizing Channel Structure for Effective Distribution of Petroleum Products in Nigeria

  Dennis Ayaga

  26-36

  • PDF
• The Impact of Mobile SMS Advertisements on worker’s Attitudes: Empirical Study

  Younes Megdadi, Mohammad Hammouri, Aktham A.al-sarayreh

  37-47
• The Competitiveness of the Bottled Natural Water and Purified Drinking Water Enterprises in Vietnam: Input To Operational Plan

  Le Quang Khoi

  48-61

  • PDF
• Deceptive Marketing Communication and Student Enrollment Decisions in Private Higher Education Institutions (PHEIS) In Cameroon

  CHOFOR Joyvice, NEBA Noela Buwah, LEHTENO CHOFOR Innocent

  62-73

  • PDF